Essays · guides · analysis
Finance leadership, written plainly. Practical guidance on the numbers, systems, and decisions behind companies scaling from $10M to $500M.
Insight
You cannot put an AI agent on data the business does not trust. Marketing data is usually the least trusted in the company. Here is the order of operations: agree definitions, integrate the sources, then let AI find the insight.
Analysis
Most AI pilots in revenue operations stall because they are pointed at dirty data and vague goals. Three use cases consistently pay off: pipeline hygiene, forecast variance, and account research. Here is why they work and how to govern them.
Guide
AI can draft your month-end variance narrative in seconds. The risk is an explanation no one can trace back to the ledger. Here is the governed pattern that keeps the speed and the audit trail.
Guide
The 13-week cash flow forecast is the single most useful financial tool for a company between $10M and $100M in revenue. Here is how to build one, why the horizon is 13 weeks, and how to read it.